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How AI is Closing Gaps in Healthcare: Insights from Unite Genomics' New Platform

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Artificial intelligence (AI) is transforming healthcare in unexpected ways, and one of the most compelling use cases comes from Unite Genomics, a health analytics company. By leveraging AI to unify patient health records and analyze gaps in care, their direct-to-patient platform offers actionable insights that empower patients and physicians alike.

Here’s a closer look at the innovative AI-driven care revolution:


AI in Healthcare: Empowering Patients

Unite Genomics’ platform is designed to unify electronic health records (EHRs) from over 12,000 health systems in the U.S., thanks to healthcare interoperability laws like the 21st Century Cures Act. With more than 1,500 EHR data points accessible, the platform eliminates the time-consuming process of manually requesting and consolidating records from multiple providers.


The true power lies in how the platform uses AI to analyze care gaps. For example, a breast cancer patient who hasn't undergone a critical biomarker test—recommended by guidelines like the National Comprehensive Cancer Network—would receive a personalized alert through the platform. This ensures patients have vital information to discuss with their doctors, driving more informed care decisions.


AI in Plastic Surgery: The Future of Patient-Doctor Interaction

One fascinating application is in plastic surgery, where conversational AI enhances communication between patients and doctors. For example, AI systems can explain surgical options, recovery processes, and risks in a more engaging and digestible manner than traditional brochures or consultations.


Doctors also benefit from AI by having access to patients’ unified records, helping them recommend personalized treatments based on previous care. This ensures consistency in multidisciplinary approaches, whether for cosmetic procedures or reconstructive surgeries.


AI for Rare Diseases and Chronic Conditions

The Unite platform initially targeted complex, rare diseases like ALS and muscular dystrophy, where navigating treatment paths is often overwhelming. AI can quickly identify missing diagnostic tests or therapies, saving precious time in conditions where early intervention is critical.


For example, AI tools can flag when a psoriasis patient using topical treatments may benefit from systemic options like biologics. These insights simplify decision-making for both patients and doctors while ensuring alignment with FDA-approved treatment protocols.


Bridging the Gap Between Data and Action

One of the standout features of Unite’s platform is its "clinical listening" technology, which uses generative AI to analyze physician notes and treatment histories. This goes beyond basic data aggregation, interpreting nuanced patterns that may indicate gaps in care.

For instance, cardiovascular patients with fragmented care across different providers often miss crucial follow-ups. Unite’s AI ensures that these gaps are identified, prompting patients to take action before their condition worsens.


The Road Ahead: AI in Healthcare

The Unite platform’s applications are expanding rapidly, with plans to tackle cardiovascular diseases, additional cancers, and chronic conditions within the next year. However, the potential for platforms like this extends beyond healthcare.


As AI in healthcare evolves, it’s crucial to balance patient empowerment with regulatory oversight. Questions about pharmaceutical companies influencing treatment decisions through direct-to-patient platforms persist. Collaborative, transparent efforts like those of Unite Genomics will likely shape the industry’s ethical and operational standards moving forward.


To explore more about how AI in healthcare is evolving, check out HIMSS Media, FDA's digital health resources, and National Comprehensive Cancer Network guidelines.


Credits: This blog draws insights from Andrea Fox’s article on Healthcare IT News, blending expert analysis with future-forward AI applications


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