Design principles form the heart and soul of UX design. Consequently, as designers, you must learn these guidelines and consider aligning them with your design practices.
Let’s help you walk through these user experience design principles to prepare you to launch a successful career.
1. Meet the users’ needs
The term user experience makes it clear that your work needs to center on improving the users’ experience with the product or service. For this, you need to understand what users are looking for in a design that can be fostered by careful user research.
2. Know where you are in the design process.
A lot of work goes into designing, so knowing your place in the process is significant in several ways. You would require different tools for each phase. Knowing your design phase also helps you ask the right questions for user research. There’s no point testing the color of a button when you are still figuring out where to put them in the design.
3. Have a clear hierarchy
First comes the hierarchy that defines how content or information is organized throughout the design. When you open a website or app, you will note the navigation bar that includes the main sections, known as the primary hierarchy.
Another visual hierarchy enables users to navigate easily within a page or section. Therefore, important content should be placed prominently to create a convenient flowing design.
4. Keep it consistent
The more familiar your design is to others, the faster users can get used to it, enhancing their experience. Consistency also makes the design process easier for the designers since they don’t have to reinvent the wheel every time they take on a new project.
5. Understand accessibility
An increasingly important rule from among the UX design basics is designing with accessibility in mind. Simply put, a designer’s responsibility is to ensure their design is usable for as many people as possible, and your design needs to be accessible to people with disabilities too.
To this end, you should remove obstacles from the design layout for problem-free navigation. For example, using contrasting colors for the text on the background can help visually impaired users (as well as users in low-light settings) read the screen more easily.
6. Context is key
When designing, you need to take into account the user’s context. But there are other things to consider, including the time available with the user, their emotional state, their device, the people who influence them, and more.
All these factors help you understand the user’s behavior. Once you have insight into that, you can prepare a design that maximizes user experience.
7. Usability first
UX design is entirely focused on solving the users’ problems, making the design's usability one of the most crucial user experience design principles. No matter how aesthetically pleasing your work may be, it won’t strike a chord with the user unless it is safe and easy to use.
Usability testing asks users to interact with the design. Meanwhile, you take notes to see whether they encounter any problems.
8. Less is more
The less-is-more approach emphasizes simplicity as opposed to clutter or over-decoration in design. It defines that what you do not design is as important as what you design. In 2007, Apple streamlined the phone’s keyboard in pursuit of the less-is-more philosophy, and the iPhone was birthed. Apple’s website also follows the same design principle.
Final words
If you are looking for experienced UX/UI designers, Then Dezy It is the best place.
The agency has a strong team of designers that come from diverse perspectives, which helps lay the foundation of a better experience for your users.
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